Seek to Listen

In today's world, we are bombarded by sound--from cell phones ringing to ambulances sirens, from car alarms to TV's. In this barage of noise, what do we choose to pay attention to?
On the mount of Transfiguration, Jesus is revealed in glory. A voice thunders: "This is my Son, my Chosen; listen to him!" How do we focus on Jesus's words?
Gospel reading: Luke 9:28-36